My passion for fashion, combined with my photographic experience and know-how as an Art Director, allows me to develop creative and original concept decks and mood boards. These are also the result of collaboration with a team of professionals capable of sharing and refining my ideas to jointly define successful creative strategies.

My constant search for new aesthetic models and new trends inspires and outlines ideas to define a brand’s philosophy. The choice of the photographic set is the end product of detailed attention starting from the location, set design, styling, organization of the casting, pose, make-up & hair-styling up to the creation of the final product: lookbook, editorial contents, graphic design for catalogues and books as well as advertising campaigns.